We know how popular used to be the blog ‘Bella de Jour.’ You also must have wondered quite a lot of times then, who must be that person managing it.
But no sooner this blog reached the apex of its popularity than the person behind it; Dr. Brooke Magnanti came out and confessed being the real owner of it.
Since this blog was one of the most read anonymous blogs containing articles on sensitive areas, the confession became like a moment of ‘throwing a bowl of bones near a pack of sleeping dogs.’
Media started running for her stories. In the process, Dr. Brooke Magnanti became so popular. This made her featured even in front page of many newspapers.
So, you like this part of her story?
You aims to start blogging like her?
Let me ask you this:
When the blog ‘Bella de Jour’ was doing well, why Dr. Brooke Magnanti must have felt so tempted to reveal her identity?
It’s the blog that people love and not the person behind it. So, Dr. Brooke Magnanti must have felt it unfair and wanted credits for the articles.
She must have felt ready and confident to stand by what she has written in the blog despite being controversial.
So she unmasked her identity.
These make sense to us.
She must have been tired of hiding.
This also makes sense.
The reasons won’t be limited. So let me try to list possible reasons for why Dr. Brooke Magnanti must have revealed her identity after her blog ‘Bella de Jour’ became popular.
#1 Hard to claim ownership over your works
When blogging is done anonymously, it remains very hard to claim the authentic ownership over all the materials published in the blog.
The real owner, in the minds of readers will be just an assumed person. Even when any third parties use the materials, the real owner cannot sue them for infringement in the court of law.
If you show proofs of being the real owner, the law will first hold you accountable for the materials you have published in the blog. In either ways, the probability of you being litigated instead will be higher.
#2 Hard to get Freelance online Works
If you are someone whose aim is to become a freelancer and make money online, taking the path of anonymous blogging will be a grave mistake.
No matter how good you can come up with materials or contents online, your potential clients will find very difficult to trust you and your works.
#3 Readers don’t like coward blogger
There are many writers now. However, many readers love those who can speak up their thoughts, grievances and then take them to their intended receivers.
However, they love and trust more to those who can not only give voice to their thoughts and grievances but also who can remain morally responsible and stand by their words. They hate masked writers.
#4 Works to Hide your identity Details
In this technology advanced world, it’s very hard to hide your identification details. There are many technical works and proceedings to hide your personal details.
You can be easily tracked down from the domain registration details, IP address of a computer you use for publishing your materials online and email servers.
To hide your identification details with availability of such identity unmasking tools, you must be technically savvy in coming up with various strategies to get away from them. This would mean so much works and time.
#5 Your objectives will be questioned
People always assume that an anonymous blogger or writer is someone who is on a mission to antagonize another person or an organization.
In this way, no matter how good you present situation, your message will rarely get across. Instead your objectives of writing will make them suspicious and seeing you as a probable cyber con.
#6 Blogging isn’t a day’s Affair
It’s real. Blogging isn’t just a day’s boredom escaping program. It is a journey. If you are to become a serious blogger, how long you can remain anonymous?
Sooner or later you will be forced to reveal your true identity. There is no way a serious blogger can remain blogging under a pseudonym forever.
#7 Sharing with other People
A person who blogs anonymously will be on a constant war with his desire to share his blog details to interested people in person and wanting not to reveal the true identity.
If true identity is to be kept hidden, no matter where you are; be on blogging or content marketing workshops or seminars, you cannot introduce yourself relating to your blog.
In this way, so many opportunities which would help your blog contents reach to a wider audience will be missed.
#8 Hard to Build Traffic Streams
When you blog anonymously, many readers would think that your words won’t be trustworthy that deserve their regular visits and reads.
There is a likelihood of existing readers leaving your blog never to be returned again on knowing the person behind is just a coward and masked.
#9 Hard to get Social Networks
In this modern world, building network with different people is driven by trust and confidence.
The ability to hide true identifications is higher given availability of various social networking sites and other platforms for which identity rarely matters.
If you are someone who blog anonymously and want to meet your most helpful online friend who knows you by a different name, can you dare confess on the first meet? Even if you did, can you certainly say that he’ll remain helpful just like before?
#10 Hard to make money online
When making money online out of blogging is concerned, it boils down to the credibility of your blog and contents, and networking.
When you are a masked blogger, these things would be a far-fetched things and then making money online would be like ‘finding sharks on a mountain top.’
Blogging anonymously may be suitable for bloggers who are into blogging to bring out corporate scandals, politically sensitive issues and religiously controversial topics.
It’s not for all but who can implement various technical know-hows to hide identification details.
It’s not recommended for serious bloggers – who wants to make money out of blogging.
Credibility and trustworthiness are the two main pillars of professional blogging – and you cannot make them weaker by remaining anonymous.